Selling DVDs Requires Extra Attention To Detail Before Shipping Them Off To Customers

I posted recently of a nice stash of unopened and good used DVDs I uncovered at a library book sale (here's the link to that post). I picked up the whole stack of DVDs plus some paperback books in very good condition for the low, low price of only $3 for a stuffed-full plastic Wal-Mart bag. Here's a picture of the DVDs I found in just a few minutes scouting at the library book sale:

So far 3 of the DVDs have sold on Ebay (Amazon makes it nearly impossible to sell DVDs on their marketplace platform anymore, owing to their battle with video, textbook and music counterfeiters). You have to be "ungated" to sell in many of their marketplaces these days, and DVDs simply tend to sell better now by listing them on Ebay.

I often bundle similar DVD or CD titles into a lot (here's one such bundle that sold not long ago for $35.00)...

... but the DVDs I picked up were specific sport coaching instructional videos with good rankings and price history. The majority were in their original clear protective plastic wrap. The rest were very good condition, as if they'd never been cracked open after the plastic wrap had been removed.

So I decided to list them separately. Since Ebay gives me 50 free auction or 30-day 'Buy It Now' listings each month, I used those free listings to post a photo and short write-up of each DVD.

In short order three of the DVDs sold.

But, when I went to ship them, I realized that my regular method of shipping them in a plain padded envelope -- like I do for all my paperback shipments -- was way too risky to the flimsy plastic DVD cases.

If I wanted to ensure that the product arrived in satisfactory condition to the customer's home, I knew I'd need to pay special attention to the shipping packaging before sending them out by USPS Media Mail.

Here are some photos of the steps I follow now to properly prepare DVD orders for shipment:

First, take a small cardboard box. This one had the sizes that fit the DVD case almost perfectly:

Trim off one end, and fit the DVD case at one edge:

Place the DVD case at one edge. Then trim the cardboard to be just slightly longer than the case:

Take your exacto knife and carefully carve a 3/8" slice to allow the flaps of the cardboard to fold snugly around the DVD case:

Now tape the cardboard shut (and tape your packing slip onto the packaging to keep orders from getting mixed up). This will keep the DVD firmly in place, protecting the case, and providing additional stability to the packaging:

Insert into a padded shipping envelope (choose one that is just slightly larger than the cardboard-wrapped DVD case to keep it from sliding around inside the envelope). Important reminder.... it's always a good idea at this point to have your padded-envelope pre-addressed and check that the correct DVD is being shipped to the correct customer. Once you've wrapped cardboard around the case, it's best to follow all the way through with getting it into the right envelope:

Final step.... use your tape gun to seal the edge shut tightly. Yes, these padded envelopes have a pull-off self-adhesive strip; but adding an extra level of security to the shipping package is always a good idea:

Presto! This extra attention to detail practically guarantees that your customer will be delighted with his or her order. Ebay buyers tend to leave extra nice feedback for me when they receive their items packaged with care. Plus, I can rest easy, certain that I've done just about all I can to under-promise and over-deliver for customer service.

Yes, it does take some additional time to prep shipments this way.

But I think it's worth it to make the customer happy.

I'd be interested in hearing your thoughts on packaging orders. Please leave comments to this post, and share what works for you.

Returns That Left Me Speechless

I've meant to post this for the longest time. Just got busy I guess. Or, maybe I simply didn't know how to put these experiences into words. Here are a couple of book returns that stand out in my memory. Why post these? Maybe to share my experience with you; I've learned that you can never be prepared for everything. Sometimes you just need to go with the flow when running your home-based book business.

I remember one return a couple years ago, from a prison. The book I had shipped a few weeks earlier arrived in my mail. But needless to say, I was alarmed to be getting a package from a correctional facility. I opened it up and took out a book I'd recently shipped to that state, and a letter was included. I don't have the letter anymore. But it stated that the individual who had ordered it was not allowed books in his cell.


I researched the order, and I still couldn't determine that I'd shipped this book to a prison. It seemed like a perfectly ordinary mailing address to me.

I was puzzled: how do inmates order books? Or did someone order this book for them?

I refunded the order. But never heard a peep from any customer.

I don't remember what reason I gave Amazon for the refund because it didn't fit neatly in any of the usual reasons.

But that book went back into inventory and was sold not long afterwards. I wish I could remember the topic. I hope it wasn't on lock picking or building weapons (I did pick up a collection of 'Build your own silencer' books at one time; I disposed of them after this incident, just to stay on the safe side of the law).

In another book return incident that happened about 2 years ago, I shipped a carefully-wrapped college textbook by USPS Media Mail. Within a weeks or so the person who ordered the book sent me a return request, noting they needed a refund because they no longer needed the book (always brings a grumble out of me early in the morning!). I replied that I'd refund once they sent the book back via USPS Media Mail, as this is the cheapest way to ship books.

Well, nobody was listening.

Or else they wanted their refund back pronto.

I received this book back in a flimsy shoebox via Priority Mail. Here is what it looked like:

Surprisingly, even though the packaging looked like it had been in a train wreck, the book inside arrived in fairly decent condition in spite of the fact that it had not been wrapped to prevent scuffing or mangling. There was no protective covering. There was no bubble wrap or packing pillows to protect the book. It was simply tossed in the shoebox with the return authorization and dropped off at their local Post Office.

Yes, the refund went out. But the amount of the refund they received was actually less than the $9.00 they paid for Priority Shipping, so they would have been money ahead to simply keep the book, maybe give it to a fellow student. The cost for Media Mail through the US Postal Service is less than half that.

I braced myself for a blistering response from the customer. I fully expected to have to fight negative feedback.

But none ever came.

I guess they never realized that they'd overpaid for the book by choosing the wrong shipping method. Perhaps they were in a hurry to get to class. Maybe it was Mom & Dad's credit card that was paying for the shipping so they didn't care. Whatever the case, it made me change the way I respond to requests for refunds. I made it clear that the buyer needed to ensure they chose Media Mail for returns or they were liable for the higher costs themselves.

I've never had a similar problem since then.

So two refunds stories. A part of life of your business. People got in a hurry and ordered the wrong book. Or they changed their mind. Or their jailer intercepted their order before they got it. Whatever the reason: Don't stress out if a customer asks for a refund. From my experience they are few and far between, and it is better to refund and move on than to get in a spat with your customer.

I heard this state years ago, and I stuck with me ever since: "The customer isn't always right.... but the customer is always King."

Look For Similar Types of Non-Fiction Titles When Scouting Used Books In Thrift Stores

It never seems to fail: When I find one type of used non-fiction when I'm searching through used book sections of thrift stores, I usually find related titles. I think it's because when people donate books to thrift stores, they naturally have a collection of book titles that they are disposing of. Not always; but quite often.

Here are a few samples to illustrate what I'm talking about:

I discovered a small self-published paperback on rock climbing, and when I checked competition on Amazon Marketplace, I discovered that this title was currently unavailable -- a very good sign, as this copy could then wind up being the only copy up for sale, no matter what the long-trail ranking would turn out to be.

I moved a couple books around, and sure enough, there were two more books on rock climbing.

The thrift store was closing out their book inventory, and they had priced the books at 50 cents each.

I posted the first book, "Oklahoma On the Rocks II" for $27.50 in my Amazon Marketplace Sellers account. It cost me just 50 cents. Within 3-4 weeks, that book sold for the $27.50. I earned a $19.00+ net profit on it.

The second two books -- "Basic Rockcraft" and "Advanced Rockcraft" by Royal Robbins -- wound up getting posted to my Ebay account with a buy It Now price of $17.50, and I offered free shipping to boot. This book lot sold promptly, earning me a nice net profit of about $11.00 after deducting the fees, packaging, postage and the cost of the two books ($1.00).

Bottomline:  As you can clearly see, the downside risk of buying books like this is slight, and the upside profit potential is very good.

I pushed and pulled through more piles of used books, when just as I was about to call it quits and head to the checkout counter, I came across a racetrack betting book. Again, what caught my eye was the self-published, no-frills look to the cover. I checked the competition on Amazon Marketplace, and the lowest price listed was $140.00!
The title combined with the cover artwork alone -- "Kinky Handicapping" showing a man reading a racing bulletin while sitting on the toilet  -- was enough to make me think this 50 cent book could be a profit bandit.

And, I figured, certainly there had to be related books nearby.

Sure enough, within 30 seconds I found the rest:

Now the lowest prices on these three related gambling books were not as rich as the first, but they each could bring a nice profit should they sell. 

So I added those to my buy pile. All four horse racing/gambling books cost just $2.00. Plus sales tax.

So let's see how I listed these online on my Amazon Marketplace Sellers Account later that afternoon.

"Kinky Handicapping" -- listed for $125.00 (shows as lowest price)

"The Unique Way To make Money At The Racetrack" -- listed for $37.50 (shows as lowest price)

"Money Secrets At The Racetrack" -- listed for $18.00 (shows as lowest price)

"Exacta Expose: How To Bet the Exotics In Horse Racing" -- listed for $75.00 (shows as lowest price)

So.... if/when they all sell, I could turn $3.50 into more than $280.00 in gross sales!

Even with all the seller fees, postage costs, etc., I would profit about $200.00!

Not bad for 20 minutes of book sourcing.

Now, this doesn't happen every day. But it does illustrate a common occurrence: when you find unique, profitable books when you're out there sourcing, keep digging. You might just find some more treasures lurking nearby!

One final thing to keep in mind. Here is a vintage book I found at the same time, same thrift store, same sales price (50 cents). It is a fairly decent copy of a book on U.S. Navy war-fighting ships from WWII

When I checked my cellphone lookup on the Amazon website, the lowest pricing came back as $29.99. I bought the book (of course). But when I went to list the book for sale online, I discovered that the initial profits I thought I'd pocket were actually an illusion. The $29.99 pricing was for new copies. The used pricing came in about $10.00. I listed mine for $9.99, and crossed my fingers for luck that maybe it would sell. If not, it might be an interesting read for the 50 cents it cost me, then I'll donate it to the local library booksale. In any case, it demonstrates how sometimes the look-up process is far from foolproof.

However, stinkers like this WWII Navy ships book are the exception to the rule. There's gold in them 'thar thrift stores! Get out their and dig for 'em... and remember that when you find one, there's probably related titles waiting to be be discovered!

Good luck! Stay positive on the hunt and keep growing your used book business!

Discarded Instructional DVDs Provide Proven Profits

It's easy to make money online when you find great products that are practically being given away.

A quick scouting trip to the local library, where they have a perpetual book sale going on in the lobby, yielded a surprising quantity of unopened, brand-new DVDs on 'How-To' topics of various youth sports. I picked them all and added in a big serving of used paperbacks. The total cost was only $3.00 for the whole bag.

They were practically giving them away. When I got home, I logged into my Ebay Seller Account and I posted all 9 brand-new sports DVDs plus 3 pre-watched ex-library copies, along with several good books I picked up. Elsewhere that same week, I had even discovered at a neighborhood yard sale an unopened new DVD on painting instruction by Bob Ross for only 50 cents -- a DVD which sold for $25.00 within 3 days after I'd listed it on Ebay.

Note: the reason I post them on Ebay now is that Amazon Marketplace has made the posting/sale of DVDs almost impossible with their changes that they rolled out back in 2014. (Here is my post about their restrictions selling DVDs on their website) Therefor, Ebay remains my 'go-to' spot to list and sell good quality videos and book lots.

After deducting my listing fees and final value fees, my PayPal fees, and my shipping fees, my net on just that one DVD was over $17.00... more than covering my $3.50 out-of-pocket investment. Showing once again that one easy sale can more than pay for all the rest of the products I'd picked up for resale.

Here are the photos of my haul, not including some of the photos of books I picked that are still pending listing online...

And here are the sports DVDs I scored which I listed on Ebay for anywhere from $15-$25 each:

Remember, I got all of these DVDs and more good used books for just $3.00 for the whole bag. The moral of this story? It's simple: Keep scouting and BOLOing for good quality, in-demand inventory to resell online. You can still make money with good used books, DVDs and music CDs, even if the competition gets pretty tough sometimes. Don't quit, keep growing your business! (Just make sure you don't overpay for the books, media items and resale merch that you stuff in the bag!)

Update: A few weeks after these DVDs had been posted, 3 of them sold: one for $25, one for $14, and one for $14.50. Total sales, less fees, packaging and postage costs, netted me about $36.00. Deduct the cost of 50 cents each, and my profit is $34.50 for a few minutes of work.

Now, the remaining DVDs and paperbacks I purchased at the library book bag sale for $3.00 are completely free and clear, and anything I earn from them (over the cost of listing fees, packaging and shipping costs, of course) is pure profit.

Nostalgia Helps Sell Discarded Library Books, Bring Big Profits

One source of good used books you can resell online is often overlooked: libraries.

Not just public library books sales put on by the local "Friends of the Library" group.

Local elementary school libraries. Local high school libraries. Local thrift stores that have received a large batch of donated books from these types of libraries.

Although I haven't resold a lot of this type of book, I've often earned very good profits on them.

A recent sale was a very worn children's book. The title looked just strange enough that I thought I'd best check out competing offers on Amazon.


Was I surprised!

These books cost nothing, and they are selling for $15, $75, even $140 each.

I suppose it's the nostalgia of baby-boomers who remember reading these books in grade school that is driving these sales.

Maybe it was the first book they read, the first book they actually owned.

Maybe if was a gift from a parent or an aunt. The book was lost. But the memories weren't.

And, now that they see this title just a few buy clicks away, they buy it.

I sold one title for $14.99. After all selling fees and expenses I netted about $11.

Remember, the book was free. The net was $11. It took all of 3 minutes to list the book. Very low risk. Big payoff.

So don't pass by these types of books -- that is, used library books -- when you're out sourcing inventory.

If you see a title that has an odd title or a strange book cover artwork, and the condition is good or very good, buy it. Don't pay more than 50 cents. It might just give you a nice nostalgic return on investment.

Worst case: if the book doesn't sell, I'm sure there is a young boy or girl somewhere who would love to own that book!

Latest Library Book Sale Haul: 90 Books for $9

I hadn't been to a library book sale in a couple of years. My schedule never seemed to mesh up with the right weekends, when unwanted, ugly books get sold by the bagful for pennies on the dollar (a.k.a. my favorite part of library book sales!).
I arrived at 1 o'clock in the final hour on a Saturday afternoon, when they were selling your choice of books at $2 a bag until closing time 2 p.m. I only had 60 minutes, so I had to pick fast. Here is what I wound up with -- 90 books for $9.00. Ten cents a book. Once I got home the culling process began:

The sale was on Saturday. The next day on Sunday I listed about 5-6 titles. Total retail value was showing in excess of $200. By Tuesday I had sold 2 of the titles: a new copy of "A Course on Miracles" for $14.00 and a copy of a martial arts book for $27.00. After postage, packing, and seller fees, I netted over $30. So all the remaining 88 books were then paid in full, free and clear. Anything I make on them will be pure profit.
That's the excitement of library bag sales! Well, FYI, I continued to list select books onto my account through the following week, and wound up donating a number of the books to a local thrift store because I had picked hastily without resorting to checking current pricing on my smartphone. Since the clock was ticking and they were ready to close up shop, I didn't have much time to be picky. I had to rely on my past experience over 6 years of selling used books online to help me.
What's interesting about this library book sales is all the public domain titles and out-of-print titles I found in the sale, which will be valuable for re-publishing projects I am involved in (note: public domain content can be very valuable; you can use it any way you wish, and repurpose the content for other books, ebooks, websites, social media artwork, etc.). I'm currently planning to publish a new e-book on how to profit from public domain. I'll post more about this new book in 2017 when it's finished.
Summing this book sale up: There is still plenty of money to be made at library sales. If you have one coming up in your area take advantage of the good deals you'll find there.

Don't Let Your Business Own You

Used books sold by FBA sellers might be will be subject to long-term storage fees, according to a recent article by (link is here)

In case you don't know, FBA stands for 'Fulfillment By Amazon'. The lure of this program has always been that sellers find, list and ship the used books from their home office to Amazon's warehouses, and when the book sells, Amazon picks, packs, ships and bills the item, and pays the seller what's left over after they've deducted their fees.

"Longtail books on Amazon are in jeopardy, some sellers are warning, because Amazon FBA is eliminating an exemption for single-unit Long Term Storage Fees," according to the article. "Longtail" refers to the fact that some books take a long time to sell.

I've had this happen myself. I've purchased what I thought was a great book to resell, and it winds up taking up shelf space for 2 years or more. Then, almost magically, the used book sells. You never know what somebody needs or wants any particular point in time, and I think that's what I love about selling used books online.

But the changes at Amazon mean sellers must promptly choose to remove affected inventory if they want to take advantage of Amazon's limited-time offer of free removal fees and ultimately avoid paying these steep storage fees coming in February 2017. (Note: the waiver of removal fees offer expired Oct. 14th, so there was not much time left for FBA booksellers to act when this article first appeared.)

The article sounded an ominous warning: "If they don't remove single-unit titles before October 14th, they face the prospect of paying LTSF if the titles don't sell by February."

I must admit such program changes by Amazon are the main reason I've never participated in the FBA program. I liked the sound of this program back in 2010 when I got started finding and listing used books for sale on the Internet, especially on the Amazon Marketplace. I traveled alot back then so I had to suspend my book listings for a week at a time by putting them on vacation, and then re-activating my listings when I was halfway back home in some airport somewhere.

But I chose to keep my online bookselling business simple by fulfilling the book orders myself. I'm glad I did. It works for me. My schedule now allows me the time to pick, pack and ship the books myself. If I happen to be working on projects out of town or I'm on vacation, I just put my account on vacation, fill any current orders before I leave town, then re-activate the listings when I'm back home. These days it's seldom more than a day or two.

Sure, it's more work. Sure, it turns off the sales while I'm busy out of town. Sure, I don't get to reach the lucrative Prime customers who tend to spend more money more often. Sure, I don't make any money when my listings are set to vacation mode.

But it works for me.

We each have to create a business that fits us.

There is no rule that you must sell FBA. Many, many booksellers have found the program very lucrative. Quite a number of them claim they've quit their jobs and have gone full-time by using the FBA program. I'm glad for them. But I've decided for now, that manual fulfillment works better for me.

I think what it really comes down to in this business is to find and list books that have a higher return on investment (ROI); i.e., buy them cheap, sell them high, and do the work yourself.

Will that limit your income?


Will that allow you to sell every book you find?


Will that work for your situation?

I don't know. It might. It might not. It depends on what you want out of your online bookstore.

The point I'm making as I wrap up this post is simple: Don't put yourself at the mercy of another firm. Don't get backed into a corner if/when they decide to change the terms, the policies, the way they do business. I think this change in the Amazon FBA program underscores that unless YOU have control of your business -- and that means NOT putting all your eggs into one basket -- you won't own a business. A business will own you.

Adapting Your Bookselling Business To Stay Profitable, Stay Viable, Stay Alive

"Business is a process, not an entity. Successful businesses are those that continually adapt to changes in the marketplace, the industry, the economy, and the culture. They behave more like organisms than organizations, shifting and growing and dividing and combining as needed..."
-- from "The Brand Gap" by Marty Neumeier

So how is your online bookshop adapting to changes?

Are your shifting? Growing? Combining?

Do you think of your used book business as something you own? Or does your business own you?

The peculiar nature of selling on new online platforms, where you are a third-party seller -- i.e.,,,, your local Facebook yardsale group -- means you have to keeping evolving, adapting, improving.

Are you regularly reviewing how you can improve? How you can buying books cheaper? Source better books with higher margin? Ship book orders for less? Avoid duds? Add new lines of merchandise? Diversify?

If you're not getting ready to quit, you need to get started growing.

Someone was quoted once as saying: "Life is like a wheelbarrow -- it stands still unless someone pushes it."

You are the one who will push your business. You are in charge of the heaving lifting. You are the only one who cares.

And, that's a unique opportunity that you can grab onto today, to push your business into new territory, to lift your business to the next level, to make it take you to where you want to go.

It's not easy. As they say, "The trouble with opportunity is that it always comes disguised as hard work."

But it is worth the effort.

Source more books at better prices. Cull out old books that have turned into penny-book duds. Tell everyone you meet that you are adding to your collection. When you are at a yard sale, say these words: "Do you have any other books for sale?" You'd be surprised how often they'll bring out boxes and boxes of good quality books you can resell for good profits.

Post your used book inventory as soon as you buy it; don't delay and get behind. It costs you money when you have inventory boxed up, unlisted, in your basement, your garage, in the corner of your office. Go to work. Get them listed. Sell them asap!

And, never give up. Sometimes it might get discouraging when sales lag and you think nobody's ever going to buy another book. But that feeling will pass with the next used book you sell. Remember, this is a process. You are learning, growing, adapting and expanding. Keep at it. You will succeed.

Keep this advice in mind as you go forward: "The only difference between stumbling blocks and stepping stones is the way you used them."

Here's How I Turn 'Penny Book Duds' Into Solid Gold

Nearly every sourcing trip for used book sellers like me results in a few duds... that is, books which are selling for less than a dollar on Amazon. I seldom post books for sale on my Amazon Seller's Account for less than $14 anymore. But every once in awhile, I do purchase used books that don't fit that parameter.

Why? you ask.

Simple. I use the books myself. Since I'm usually only spending 25 cents per book I can pick up books on topics that appeal to me. It might compliment an e-book project I'm doing research on, or it might be on a history subject that interests me.

I usually figure that I might derive a few dollars worth of insight for just a quarter. So I toss those 'duds' into my shopping basket and take them home.

Recently I paid a little higher amount - a whopping two dollars! - to take home this complete set of speaker's and toastmaster's hardback library books, published quite awhile back by Jacob Braude.

I figured I could use the compilations of speech openings, human interest stories, toasts and remarks of famous people work for me in blog posts, of which I am guilty of avoiding like the plague!

I further figured that just one simple quote, story or common folk saying I stumbled across would help spark my blog writing.

Guess what?

I was right!

I was able to craft a simple blog post on another blog I publish for self-published authors, aimed at giving them inspiration to keep keeping on, even if their sales and writing production had gone off track. The post took me a few minutes to write. I gave credit to the who had written the quotes or provided the insights, of course; but having those little books near my laptop gave me the self-motivation and self-confidence to tackle an unpleasant task (one I had been putting off for over 3 months) to feeling good about myself for accomplishing something I'd wanted to try out for a long time.

No, I'm not going to plagerize anyone. Giving credit where credit is due is foremost in my mind. But as I thumbed through the topics, a message formed in my mind that needed to be sent to my audience, and the relevant quotes seemed to almost magically appear as I turned the pages.

Writing, editing and posting the blog entry was done within 30 minutes.

And, to add to that achievement, it inspired me to write THIS blog post entry to my audience here -- those who recycle and resell used books online -- to show what to do with little treasures you find but cannot resell in your usual channels.

Perhaps there are other ways (like writing self-help posts?) you make them earn their keep; or, maybe a good quality used book would make the perfect present to a friend or family member. I've seen plenty of 'how-to' or 'what-to-do' books in the 6 years I've been selling used books online that have become gifts to those who need a little help, a reminder to stay on the sunny side of the street, to those who need inspiration, or those who are deep into their own hobby who enjoy a new addition to their collections.

In closing, perhaps those little 'duds' we pass on when out sourcing used book inventory, are really little gems that might make life a little easier.

In any case, I've got 8 little helpers on my desk now that should keep me busy keeping my blogs updated. To me, that's solid gold! (p.s. -- this blog post only took me about 30 minutes to write as well, then about 5 minutes to edit the formatting and add the photo of the books from my smartphone.) So the question really is: is this a good option for you as well? Could you turn 'Penny Books' you've picked up over the years to use by re-purposing them, allowing them to give you ideas and inspiration to add to your own blog posts? I believe everyone can find 30 minutes a week to communicate with your readers, and this is an easy way to stay positive and prepared to get your good posts done quickly.

If you'd like to read the post that I wrote so quickly, and see how you might be able to do the same thing on your own website, blog or social media posts, click here:

Another Thrift Store Score: Nice Return After Snagging These 4 Used Books I Bought For Only $1.75

I found these paperbacks (condition: used very good) in thrift stores close to my home while out sourcing inventory in November 2015:

"White Horse Force" by M.A. Meehan
Purchased for 50 cents
Lowest price listed is $13.52
Will list mine for $12.99

"Beware The Third Circle" by Harriett Ford
Purchased for 50 cents
Lowest price listed is $39.88
Will list mine for $37.50

"National Pesticide Applicator Certification Core Manual"
Purchased for 50 cents
Lowest price listed is $38.16
Will list mine for $34.99

Update 9/26/2016: This book finally sold after 10 months. I had to lower my selling price down to $17.50 due to competition for this title. I didn't make as much profit as I original projected, but I'll still make a nice ROI on this book, as I only paid 50 cents for this paperback edition.

"Through Alien Eyes" by Wesley H. Bateman
Purchased for 25 cents
Lowest price listed is $15.59
Will list mine for $14.99

Update 6/21/2016: This book finally sold after 7 months. My selling price went down to $11.50 because of competition. I'll still make a nice ROI on this book, since I only paid a quarter for the paperback.

UPDATE: Even though 2 of the books still sit on my bookshelf 10 months later, this is a nice return on my $1.75 investment!

These four paperbacks represented a 1:30 ROI when I bought them. I had to drop the price to match competition. They still represent the good quality used books you can source quite readily and easily from thrift stores in just about any market. Even though I've had to drop the initial listing prices to get them sold, I still made a nice profit. You just never want to get disappointed and quit when the competition gets rough. I guess that is the lesson I'm trying to make in this post.